Growers Organics
To build a fresh, modern website that could effortlessly handle Growers Organics unique seasonal ordering and delivery system.
“Websites and Online Marketing are an investment for growth but it’s easy to get it wrong. Thankfully the decision to use Vu was definitely right.”
Alexander Richards, Rochesters Hire
Why Ecommerce Sites Fail — And How to Fix Them
If you are struggling for sales and looking to hire a WooCommerce agency in the UK or South West. Vu Digital build scalable, online stores that convert.
Based in Exeter, but serving the UK, we’re the WooCommerce alternative to Shopify – offering ownership, flexibility, and local support.
Many businesses struggle getting sales from their eCommerce website, facing issues like slow loading times, poor user experience, and a lack of visibility on search engines.
Without both a professionally designed and strategically planned website, your online store may fail to attract and convert customers. It is easy to believe that a gorgeous-looking new woocommerce theme is the answer, when in reality, your analytics may point to a lack of footfall.
Inconsistent branding, clunky navigation, poor imagery and a lack of content are common issues that can frustrate users, causing them to abandon their carts and shop elsewhere.
Poorly designed or insecure payment gateways can undermine the trust and credibility of your site, making it feel unprofessional. These challenges highlight the need for expert eCommerce website design that not only looks good but also functions seamlessly to meet your business goals.
When looking to choose an eCommerce website design company we advies you to consider that it isn’t just about the website. Unless you make something unique, someone can probably find it somewhere cheaper, so you need to discover and communicate the reasons for customers to choose your brand over your competitors.
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Fast, Accessible, SEO-Friendly WooCommerce Development
Built on WordPress for Scalability and Speed
Our ecommerce websites are self hosted and built on WordPress, the world’s most popular CMS, using WooCommerce for seamless online store functionality. Unlike other hosted solutions like shopify, squarespace and wix this combination gives you total control over scalability—whether you’re selling ten products or ten thousand.
With access to a vast plugin ecosystem, custom theme development, and performance optimisation tools giving you the flexibility to customise your site’s features without compromising speed or scalability—an edge often missed by other ecommerce design agencies.
From lightning-quick load times, SEO & tagging to scalable infrastructure, WordPress builds give your team the answers they need.
Sustainable Design and Green Hosting
Sustainability isn’t a buzzword, it’s built into every site we develop. We design ecommerce experiences that are not only beautiful and user-friendly but also environmentally conscious.
The great thing is that this is just good development practice, which means search engines love it to. By using lean code, efficient hosting, and minimal page weight, we reduce energy consumption across devices. And with schema and accessibility tags and markup, everyone can access and use your site. Simple, easy and inclusive.
Our green hosting solutions align with your brand’s ethical values and help lower the carbon footprint of your online store. This means your WooCommerce site performs fast and reflects your commitment to responsible digital practices.
“The process was inspiring. The Vu team brought energy, insight and creativity that genuinely lit a spark in us.”
Conversion-Focused Layouts and Checkout UX
Every element of your ecommerce site (from homepage banners to checkout buttons) is designed with conversion in mind.
Our experienced team uses data-driven design principles and UX best practices to streamline user journeys and reduce friction.
With optimised WooCommerce checkout flows, secure payment gateways, and mobile-friendly layouts, we streamline the cart experience and reduce abandonment.
By integrating voucher systems, flexible shipping options, and analytics tracking, we help boost conversions and provide insight for continuous improvement.
By integrating shipping rules, voucher systems, and cart UX enhancements, we reduce abandonment and improve conversions.
Plus, with built-in analytics tracking, you’ll gain the insight needed to optimise performance at every stage.
Whether you’re selling subscriptions, digital downloads, or physical products, our focus is on making every interaction effortless and profitable.
Our WooCommerce Development Process
Whether you’re a small business launching your first online store, a digital brand selling subscriptions or downloads, or a growing retailer needing a multi-site setup, we tailor each WooCommerce build to your unique model.
From scalable catalogues to flexible payment structures, our WordPress websites are built to meet real-world challenges with practical, measurable solutions.
Partner with us for your eCommerce website design and benefit from 15 years of experience in creating global sites. We want to develop or capture your brand’s unique identity to help you drive sales and build customer loyalty, giving you a competitive edge in the online marketplace.
Discovery, Prototyping & Testing
At Vu, our eCommerce website design process begins with an in-depth understanding of your brand, products, and target audience. Only then do we discover the important brand USPs that we will lead with for messaging and design.
Our designs are built with interactive prototypes on various screens, ensuring that your site looks and functions perfectly on any device, from desktops to smartphones. Additionally, we design with sustainability in mind, creating efficient, fast-loading websites that reduce energy consumption and enhance the overall user experience.
“You really are marketing professionals. We trust you and feel that you’ve given massive value to what we’re doing.”
SEO + Security From Day One
We integrate the latest SEO best practices into the entire process, audits at the start so nothing gets lost and we provide continuous support to maintain performance. Each site is secured with best-in-class SSL certificates and plugin management, while our keyword-optimised content ensures discoverability and ranking longevity.
As a trusted eCommerce website design company we take security seriously, installing SSL certificates, agency licenses for security plugins and secure payment gateways, to protect your customers’ data and build trust. We collaborate closely with you to create a site that is not only visually appealing but also lightweight, user-friendly and conversion-focused.
We implement advanced WooCommerce capabilities like product filters, voucher systems, multi-language and multi-currency support, and subscription or membership functionality.
These features not only enhance UX but also support better search visibility and conversions, especially when configured with structured data and performance best practices.
Launch, Training, and Ongoing Support
A successful e-commerce site doesn’t end at launch. We know there is as much effort in marketing a new website as there is in making one.
We guide you through every stage, offering comprehensive training so your team can confidently manage products, orders, and plugins within WordPress and WooCommerce.
Post-launch, our ongoing support packages cover everything from plugin updates and security patches to performance tuning and ongoing SEO or other external campaigns like PPC or email marketing.
This ensures your online store remains fast, secure, and scalable as your business grows. With Vu, you’re not just getting a website—you’re gaining a long-term ecommerce partner.
Call to Action
Ready to hire a WooCommerce agency in the UK that delivers on every front: speed, SEO, scalability, and sustainability?
Why Choose Vu?
Most Popular CMS
As a WooCommerce expert and ethical ecommerce agency, we leverage WordPress’s flexibility to build scalable, high‑performing online stores—without the limits of closed platforms like Shopify or Squarespace.
Affordable Scaling
WordPress offers a vast array of plugins that enable you to scale your website affordably. Our team will help you leverage these plugins to expand your site's functionality without breaking the bank.
Easy to use
We understand that businesses need solutions that are straightforward and efficient. Our expertise ensures that your WordPress site will be user-friendly, allowing you to focus on your core activities without getting bogged down by technical complexities.
Over a decade
With 15 years of experience supporting marketing teams, we understand that businesses can change direction rapidly and need to respond swiftly. We recognise the hard work involved and the necessity for user-friendly solutions, especially when budgets don't always reflect the desired outcomes.
Real Results with WooCommerce
From scaling online stores to improving conversion rates and launching sustainable, user-friendly sites, our case studies reveal how strategic ecommerce development drives measurable results.
Every project reflects our commitment to performance, accessibility, and ethical design…
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FAQs
WooCommerce is a flexible, open-source plugin for WordPress that transforms a standard website into a fully functional eCommerce store. It allows you to manage products, process payments, and handle various online transactions, making it a popular choice for customising and scaling online shops with ease.
WooCommerce itself is a free plugin for WordPress. However, costs can arise from installing, configuring, adding & licensing premium extensions, theme integration, hosting, and additional features you might need. While the base plugin is free, it doesn’t always work straight out of the box from a technical or design perspective.
The cost of building an eCommerce website in the UK varies widely depending on factors like size, complexity, features, and design. Research suggest prices range from £2,000 to £15,000 for a custom-built site.
Our eCommerce websites follow our thorough process and start upwards of £5,000. For a more precise estimate, drop us a line and we can understand your requirements.
A well-designed eCommerce site enhances user experience, reduces cart abandonment, and improves trust through secure transactions. This makes it easier for customers to browse and purchase.
Many sites are actually struggling for visibility and traffic, in which case the above will have a nominal impact. If this is the case then you should be focussing your attention on SEO & Paid advertising channels to boost sales.
More often than not we can customise your WordPress WooCommerce website to seamlessly integrate with your specific systems like CRMs, accounts or inventories.
Depending on the requirement bespoke solutions like this can be expensive, our experienced team will work closely with you to scope and find a solution that creates a great experience for your team or customers and meets your budget.
We implement robust security measures through agency licensed plugins as part of your hosting fee, we also install SSL certificates, secure payment gateways, and can conduct regular updates through maintenance packages to protect customer data and ensure safe transactions on your eCommerce site.
After your WordPress website is launched we would suggest a setting up a maintenance agreement including to help with any issues, perform routine maintenance.
The Vu team is on hand to offer guidance on utilising and optimising your site. You can also work with us to create an ongoing marketing package that includes marketing activities and reporting cycles to boost traffic and sales.
Branding & WordPress Web Design
Indoor Self Storage
See how we refined the company’s understanding of their customers’ needs, personalise their brand and build them a website optimised for conversion.
Read The Story“Having worked with you, we feel that you really are marketing professionals. We trust you and you’ve taken the time to understand our business. We feel that you’ve given massive value to what we’re doing.”
Tim Bishop, Marketing Manager
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