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Services & Project Lifecycle
Our digital production lifecycle creates efficiency, structure and ensures quality throughout the creation of digital assets. From concept to execution, it ensures iterative improvement and a return on investment.
Investigate
One thing that sets Vu apart from many other digital agencies is the value we place on evidence. We want every pound of your budget to be focused on moving your business forward and that means discovering three things: Who you are (your brand), who you are selling to (your audience), and the message you are delivering (your content). The services we provide at this stage are focused around investigating these areas, doing research and discovery so there aren't any blockers later in the project.
- 01Definition of scope
- 02Stakeholder engagement
- 03Test Assumptions
- 04Structured interviews
- 05Customer Personas
- 06Brand Discovery
- 07User Stories
- 08Journey Mapping
- 09Sustainable Leadership
- 10Digital Sustainability Audit
- 11Routes To Market
- 12User Needs / MoSCoW
- 13Technical discovery
- 14Information Architecture
- 15UX / UI Sessions
- 16AI Workshop
- 17Website Audit
- 18SEO Audit
- 19Content Audit
- 20Social Media Audit
- 21Social / Content Strategy
Imagine
Once we have all the facts to hand, it’s time to start planning and building. This is a very creative phase because most things are still possible and nothing is yet set in stone. Our services include wireframing for complex user interactions on websites, technical planning for seamless system integration within budget, and collaborative branding sessions for logo design, font styles, and colours. Prototypes and exemplar designs offer a preview for feedback and adjustments prior to final approval and asset creation. We also assist with content structure, ensuring alignment with your objectives through matrices and dedicated content gathering sessions. Our copywriting service ensures engaging, SEO-friendly website content, while our in-house photography and video production enhance your brand with high-quality visuals and explainer videos tailored for key pages.
- 01Flexibility and Exploration
- 02Feedback and Improvement
- 03Ideas & Planning
- 04Brand Development
- 05Technical Planning
- 06Wireframe
- 07Web Prototypes
- 08Copywriting
- 09Graphic Design
- 10Photography
- 11Video Production
Implement
We’re now at the stage where we can start delivering the goods, your role is pivotal in testing and providing feedback on the deliverables we produce. Setting up a dedicated test team is advisable, facilitated by our user-friendly tools designed to streamline the feedback and approval process. Our services include development sprints tailored to project needs, content population and Quality Assurance Testing (QAT) for thorough feedback and bug fixes. Before final sign-off, a rigorous quality review ensures all deliverables meet our standards. Then Client Acceptance Testing (CAT) begins, allowing you to fine-tune and validate work through our testing system. Contingency time is allocated for adjustments, ensuring you're fully satisfied with the final product before deployment.
- 01Development Sprints
- 02Thorough Quality Assurance
- 03Client Testing and Feedback
- 04Development sprints
- 05eCommerce
- 06Content input
- 07SEO Optimisation
- 08Quality Assurance Testing (QAT)
- 09Client Acceptance Testing (CAT)
Introduce
Before your project goes live, ensuring we've met your expectations is paramount. Security measures are meticulously reviewed to safeguard your site in the online environment. We integrate analytics tools to track visitor interactions, providing clear insights into your digital performance. For new websites, pre-launch checks are critical, and we manage domain-level services to prevent surprises. Post launch, we offer a 30-day bug fixing warranty to address any issues promptly, ensuring a seamless transition. Other services might include delivering essential output such as high-resolution logos, assets and comprehensive branding packs, or managing and overseeing high level campaigns. Finally, our training sessions equip your team with the knowledge and confidence to utilise your new digital assets and effectively introduce them to the world.
- 01Planning & Comms
- 02Checks & Security Measures
- 03Delivery of assets
- 04Training
- 05Client Signoff
- 06Web Deployment
- 07Hosting
- 08Maintenance
- 09Retainer
- 10PPC Advertising
- 11Email Marketing
- 12Content Marketing
- 13Social Media
- 14Conversion Rate Optimisation
- 15Impact Report Design
- 16Ongoing Reporting
What do Vu stand for?
Vu is a Devon digital marketing agency delivering positive change for organisations and small businesses. We prioritise good work, people, sustainable business and environment because we choose to.
Let's make a start.

Richard Wain, Director